Marketing tie-ins are becoming more popular in TV, thanks to streaming-video services like Netflix and blockbuster shows like "Stranger Things." ...

Coca-Cola is facing growing criticism after releasing a Christmas advertisement created with artificial intelligence. The ad, ...

Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...

McDonald's Netherlands took down its latest AI-generated Christmas ad after facing widespread backlash from netizens. The 45-second ad film, titled ‘It's the Most Terrible Time of the Year’, was ...

You might think that such an ambitious and high-profile project would warrant the very latest camera technology, but Frederik ...

For generations, many people have believed Santa Claus wears a red suit because of Coca-Cola. While the soft drink company ...

Coca-Cola India has reported a remarkable 46.3% increase in profit to ₹615.03 crore for FY25, with revenue climbing to ₹5,042 ...

Discover how effective market segmentation identifies profitable customers and optimizes pricing, distribution, and product ...

A VAN urging people to boycott Coca-Cola appeared in central London today, as part of an ongoing campaign by the Palestine ...

Discover how comparative advertising can elevate your brand by highlighting product strengths over competitors, and learn the rules for successful implementation.

Coca-Cola India posts a 46.3 per cent rise in consolidated profit to ₹615.03 crore in FY25, while revenue from operations grows 7 per cent ...

"Coca-Cola did not create the legend of Santa Claus. " The myth that the many-named gift-bringer of Christmas was invented by ...