World Table Tennis has struck a media rights deal in the US, one of its target growth markets, with online gaming firm ...

The International Federation of American Football (IFAF), which relied on the NFL for 75 per cent of its revenue in 2024, it ...

Paramount Skydance has amended its offer for Warner Bros. Discovery after billionaire Larry Ellison personally guaranteed ...

A collective of America’s Cup teams has announced plans for a new professional structure and stable sporting calendar that ...

FC Schalke 04’s stadium naming rights will continue to be held by the Veltins brewery until 2036 after the long-standing ...

The Confederation of African Football (CAF) is to revamp its international competitions, moving the Africa Cup of Nations ...

Fenway Sports Group (FSG) has sold the Pittsburgh Penguins of the National Hockey League to the Chicago-based Hoffman family ...

Deutsche Telekom’s MagentaTV has ended Sky’s long-held golf monopoly in Germany by acquiring rights to the PGA Tour, DP World Tour and Ryder Cup. MagentaTV today (Monday) announced agreements ...

PepsiCo has been selected as the preferred bidder to sponsor Uefa’s men’s club competitions, including the Champions League, ...

From Coca-Cola to Qatar Airways, FIFA’s top-tier partners will anticipate unprecedented levels of exposure when next year’s ...

Mexican telecoms giant América Móvil has acquired exclusive pay rights to the Olympic Games in 16 Central and South American ...

Crystal Palace has leveraged the sponsorship opportunity provided by English domestic cup competitions to strike a ...