Local SEO refers to a search engine optimization strategy that focuses on improving search rankings in local search results. So, if someone searches ‘Pennsylvania law firm’ this indicates to Google ...

When most people think of local SEO, they tend to default to their Google Business Profile, local citations, and backlinks. When trying to capture those “near me” results, these are definitely ...

Do you have the same content strategies for local SEO and broader organic SEO? Improve your local SEO with these content marketing tips. I’ll admit, it’s not always the first thing that comes to my ...

A good SEO strategy is a must-have for any business striving to stand out in search engines. But for the brick-and-mortar outlet that relies on local customers to survive, it's local SEO that makes ...

Search engine optimization (SEO) is a valuable form of digital marketing. Ranking in the search engine results pages (SERP) for your desired niche keywords can result in more web traffic, which can ...

One of the most effective forms of marketing is through video, and in an era where the video medium is becoming more accessible and common, it’s a fantastic way to reach your audience. Video is much ...

Press Advantage, a leading press release distribution platform, today revealed compelling data demonstrating how local businesses are achieving significant online visibility improvements through ...

Mastering local SEO is now important for capturing attention in a competitive environment as more Iowa companies move to an online-first strategy. Local SEO—search engine optimization catered to a ...

Let’s look at what Google has done in 2015. Say you type “best florists” in the search bar, listings to your query will come in the following fashion: So, if you own a florist business and own a ...